Director of New Business and Social Media

Director of New Business and Social Media, Amnesia Razorfish

Jennie joined Amnesia Razorfish in January 2010 as Director of New Business & Social Media. She was previously Head of Online at Vodafone Australia and has 14 years experience in the digital industry.

Amnesia Razorfish is a leading digital marketing agency in Australia, recently recognised as 'Leader of Marketing Innovation' by Forrester Research.  It is part of the multinational Publicis Groupe, based in Paris. In her role, Jennie builds partnerships with businesses wishing to transform their digital presence and embrace an increasingly digital consumer. She oversees a dedicated team of social media specialists who work with many of Australia's leading businesses, including Microsoft, Pepsi, Carnival Australia, Channel 9 and World Vision.

Jennie began her digital marketing career as an Executive Marketing Assistant with CompuServe Interactive UK in 1996.  In 2000, she managed the development of the UK's first mobile entertainment & communications portal, Vizzavi, before transitioning to Vodafone where she spent the next nine years managing digital strategy, product management, marketing and user experience design for its global, UK and Australian operations.