E-Retailing News

• Online Retailing in Australia 2010 Study

  Australian e-retailers looking for insight into the behaviours, trends and issues of the local industry will be pleased to learn that Forrester Research Inc has released the results of its benchmark study “Online Retailing in Australia 2010: Marketing, Merchandising, and Customer Service.” Continue reading

• White Labelled wins Sitecore Site Of The Year

  Digital agency White Labelled has won Sitecore Site of the Year- Australia/New Zealand for Best E- Commerce site for its client Clive Peeters. Continue reading

• Use Research to Guide an E-Commerce Site Redesign: 5 Tactics to Pinpoint Needed Improvements

  Redesigning your website can help boost its performance, but only if you’re making the right changes. The research you put into your redesign will ultimately determine if you’re making the right decisions - so make sure you’re researching well.  Continue reading

• Five tips for building e-commerce success

  Although the shadow of the recent recession is still lingering over us, many business owners are moving toward starting an e-commerce business, which can seem like a scary leap to take. However, a reason to take that leap is that the number of consumers shopping online is growing. Continue reading

• Retail leaders to adopt video, mobile and social media strategies

  Website technologies, such as site search and web analytics, made great strides in 2009 as retailers looked for ways to provide richer, more engaging and user-friendly experiences – a trend that local company SLI Systems believes will continue in 2010. Continue reading

• Behaviour-based merchandising a breeze with Intelligent Offer

  Recommendation engine lets retailers deliver tailored content and offers to online visitors. Continue reading

• More shoppers go online, hungry for deals

  If online shoppers do not get a deal and free shipping, they are unlikely to make a purchase. Continue reading

• Can you guess who's opened an e-store?

  Guess Australia has launched an online store for Australian consumers, stocking handbags, wallets, shoes and accessories for men and women.  Continue reading

• New Product Review Service Launched for Australian Etailers

  Shopping.com, consistently receiving over 1.5 million unique visitors each month according to Nielsen Netratings, today announced the launch of their new Product Review Service (PRS)* for Australian etailers. Continue reading

• Australian Online Retail Study Announced

  The first-ever Australian Online Retailing Study was launched earlier today by Online Retailer, in association with leading market research firm Forrester Research. Continue reading

• Free shipping encourages most shoppers to buy more online

  Free shipping would encourage most respondents to make more online purchases, according to a Compete.com survey. Free shipping is available across the Internet, so consumers often will find an item they are interested in purchasing and then comparison shop until they find free shipping, or they will make the purchase in-store to save on shipping costs. Continue reading

• Online store will let P&G study consumer habits

  Procter & Gamble says an online store will be a "learning lab" that helps the company understand its customers. The store, pgestore.com, will launch as a pilot with 5,000 customers in the next few days and expand to the public in the spring Continue reading

• Auckland student launches online fashion retail site

  Jane Li, a student at the University of Auckland, said she got started in online retailing by trading on eBay. "Before I knew it I had built up a group of customers [on eBay] who kept asking me if I had my own Web site so they could buy from me directly -- so I thought, 'Why not?'" Li's e-commerce site, mode92.co.nz, went live a couple of months ago. Continue reading

• Online retailers continue to rely on e-mail

  Online retailers have a number of ways to reach out to their customers, including paid search and social media, but many of the leading companies continue to rely on e-mail, according to a Smith-Harmon study. The study found that the 100 biggest online retailers sent out 12% more promotional e-mail messages to their subscribers in 2009 than they did in 2008. Continue reading